
Published: 10 months ago
Welcome to the PRobecast, Episode 53 of Topaz Partners' weekly
PR-related podcast.
Doug Haslam, Adam Zand and Todd Van Hoosear discuss:
1. Coastal PR: does location matter when picking a PR agency?
2. Embargos: Some recent whining by TechCrunch's Michael Arrington over a BusinessWeek broken Embargo prompts a discussion of the state of that venerable PR practice
3. Blog Collectives: Does the end of MyKinda bring blog business models into question?
4. Is PR Recession Proof? Discussion of a recent PR Week article
5. Bush and the Red Sox: Some good PR for the beleaguered President
6. A tale of two Princes. A fake prince on Facebook and areal prince in Afghanistan
7. Victoria's Secret rethinks its branding. The three guys hosting this week's PRobecast spend way too much time on this topic
8. What to do this weekend: Nothing. It's March
Comment: email bmoc@topazpartners.com, call 781-404-2419
Intro Music: "Junk in A" by Pete Zelenka & Mike Jackson, from Podsafe
Music Network

Published: 11 months ago
Welcome to the PRobecast, Episode 52 of Topaz Partners' weekly
PR-related podcast.
Doug Haslam, Adam Zand and Glen Zimmerman:
1. A CNN producer-- fired for blogging?
2. BusinessWeek updates it corporate blogging -- excuse me, social media-- article from 2005
3. BootB puts ad creative up to bid-- could this work for PR?
4. Dealing with negative blog posts and nuking jargon
5. What to do this weekend; shovel snow and pick the Oscars
Comment: email bmoc@topazpartners.com, call 781-404-2419
Intro Music: "Junk in A" by Pete Zelenka & Mike Jackson, from Podsafe
Music Network

Published: 11 months ago
Welcome to the PRobecast, Episode 51 of Topaz Partners' weekly
PR-related podcast.
Doug Haslam, Todd Van Hoosear, Todd Van Hoosear and Tim Allik discuss:
1. A quick recap of Boston's social Media Breakfast 5; "How Twitter Changed My Life," and Twitter hits the books
2. Wired's Bruce Sterling unloads on PR: Fair or not?
3. Cringe-inducing pro-Hillary Clinton music video goes viral
4. Medill Journalism school has trouble sourcing quotes
5. Newspapers roundup: New York times layoffs and no link-love (no links, period) from USA Today
6. Naked Justice? Naked Cowboy sues naked M&M.
7. Stock pick of the week and what to do this weekend; celebrate the end of the writers' strike
Comment: email bmoc@topazpartners.com, call 781-404-2419
Intro Music: "Junk in A" by Pete Zelenka & Mike Jackson, from Podsafe Music Network

Published: 11 months ago
Welcome to the PRobecast, Episode 50 of Topaz Partners' weekly
PR-related podcast.
Doug Haslam, Todd Van Hoosear, Sandy Kalik and Tim Allik discuss:
1. Out landmark 50th episode, complete with new music and a shoutout from Marketing Over Coffee
2. Podcasting numbers up, according to eMarketer
3. Social Media News Release running into Google snags?
4. A look back at the recent Social Media Club Boston event on social media and politics
5. Virtual worlds and terrorism?
6. Jimmy Kimmel, Sarah silvermna, Matt Damon, and Snapple.
7. The Industry Standard returns from the sorta-dead...sorta.
8. What to do this weekend; Pro Bowl? I don't think so.
Comment: email bmoc@topazpartners.com, call 781-404-2419

Published: 11 months ago
Welcome to the PRobecast, Episode 49 of Topaz Partners' weekly
PR-related podcast.
Doug Haslam, Todd Van Hoosear, Adam Zand, Sandy Kalik and Rob Capra discuss:
1. Microsoft wants to buy Yahoo! Implications?
2. U.S. Library of Congress adds photo collection to Flickr for public use-- and tagging
3. PR agencies taking credit for all placements-- is that really necessary? (via Bad Pitch Blog)
4. Effectiveness of Super Bowl Ads
5. Goredforwomen.org
6. What to do this weekend: Super Bowl, get ready to vote, and Social Media Club Boston next Thursday... plus, looking forward to episode 50!
Comment: email bmoc@topazpartners.com, call 781-404-2419