Seminars of the GAMA Trade Show PodcastThe seminars were recorded at the GAMA Trade Show, a trade show that brings hundreds of hobby game retailers together with publishers to learn from each other and see what鈥檚 new in the industry.
| Episodes: | 36 |
| Language: | en-us |
| Updated: | 6 months ago (login to update) |
| Categories: | Business Management & Marketing Education Training Games & Hobbies Other Games |
Speakers: John Riley, Grasshopper's Comics; Linda Ross-Mansfield, Pendragon Games & Hobbies
Tips and tricks to get you through the daily operations of your store. We’ll talk about scheduling, daily shipments, and other aspects of your store’s day-to-day routine.
Speaker: Ron Solomon of The Credit Collective
A discussion of receivables and credit management. An expert panel will explore issues that are vital to the financial health of publishers and distributors, both large and small. Discussion topics will include how to find reliable credit information on potential retailer debtors, how to determine which accounts will get terms, how to determine how much credit to extend to a particular account, how to set up an effective dunning system for late paying accounts, how to get your Sales and Credit departments to work well together, and how to choose and when to use a collection agency.
Speaker: Dave Wallace, Fantasy Shop Comics & Games
In an effort to reach out to new customers and not just sell to the same old regulars, you need a store that encourages new fans and doesn't just stock the product. We will examine displays, advertising, marketing, and customer interaction methods to make your store more interesting to everyone that comes in.
Speaker: Dale Lipschultz and Jenny Levine of the American Library Association
Libraries across the country are reaching out with games and make great partners in reaching new players. Learn how to work with your local library and what libraries are looking for in this wonderful presentation from the American Library Association.
Speaker: Joseph Goodman, Goodman Games, Aldo Ghiozzi from Impressions Advertising
The big news in RPGs this year is D&D Fourth Edition, and it's a big time not just for Wizards of the Coast. Retailers will be able to benefit from other product lines as well, ranging from accessories to sourcebooks. In this one-hour seminar, publishers supporting the 4E launch present their strategies for maximizing 4E sales, including tips on in-store demos, attracting new gamers, and converting those holdout gamers who can't let go of previous editions.
This presentation was recorded at the 2008 GAMA Trade Show. Hand-outs and show notes are avilable to members from the Game Manufacturers Association (GAMA).